Build an Authentic Personal Brand That Attracts Opportunities & Grows at Scale
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I’ve always been behind-the-scenes. I didn’t think I was ready to build a personal brand.
But this cohort helped me realise that I already had a brand - I just needed to shape and share it with intention. Now I’ve got a clear path forward.
I’ve always known LinkedIn is a huge growth channel for us, but staying consistent was exhausting. I’d burn out after a few posts. Every attempt at a system would fall apart.
But this cohort was a bargain. I’d have paid more. It delivered exactly what it promised.
I’ve taken a lot of personal branding courses before, and they were good in theory.
But this was the only one that got me to actually post. It gave me clarity, consistency, and confidence, and that’s what I needed most.
Transform your credibility into visibility
Deep down, you know that if more people saw what you see - the clients, the conversations, the opportunities, everything would shift.
What we’ll cover together
Discover the proven system behind how we’ve helped 7 and 8-figure entrepreneurs scale their personal brands. You’ll learn the frameworks, habits, and processes we use to consistently generate reach, authority, and opportunities online - without burning out.
Authority is the foundation of influence. In this module, you’ll uncover how to position yourself as the go-to voice in your industry, turning your expertise into credibility that attracts followers, clients, and attention.
The Top 1% of Creators share 7 core traits and this module reveals them all. You’ll use the Personal Brand Roadmap to see where you stand today, what’s missing, and the next step to take, so your brand grows with focus, consistency, and momentum.
Every strong brand needs a home. We’ll show you around your very own Personal Brand Hub - the central place that houses your content calendar, brand assets, and strategy, so all your content connects back to a system that compounds over time.
We go far deeper than a generic avatar exercise. Using our 3-layer ICP framework, you’ll get crystal-clear on the exact people you want to reach - so your content becomes service, not noise, and your brand becomes impossible to ignore.
The StrateTree™ is our signature framework, used with every Amplify client to build a brand that’s both strategic and sustainable. You’ll map out your Core Values (roots), Personal Brand Statement (trunk), Content Pillars (branches) and Topics (leaves) so you never wonder what to post again, and instead create aligned, scalable content that compounds over time.
Your vibe is the part of your brand people feel before they know what you do. This module helps you define who you are, align it with how you show up, and craft an online presence that’s not only fun and authentic, but unforgettable.
Great brands don’t just post content - they build systems of conversion. Here you’ll learn how to design a content funnel that turns strangers into loyal fans, and loyal fans into paying clients.
Never run out of ideas again. We’ll give you frameworks to generate endless high-quality content topics, tailored to your audience and aligned with your mission, so content creation becomes fast and stress-free.
Words are your most powerful tool for influence. In this module, you’ll learn to write posts that stop the scroll, build connection, and inspire action - even if you don’t consider yourself a “writer.”
Your LinkedIn profile is your digital storefront. This module shows you exactly how to optimise it for impact - transforming it into a magnet for opportunities, followers, and inbound leads.
LinkedIn is the single most powerful platform for building authority - and we’ll show you how to dominate it. This module walks you through the exact playbook we’ve used to grow accounts to hundreds of thousands of followers, unlock inbound opportunities, and position our clients as industry leaders. This is where you turn LinkedIn into your #1 engine for reach, reputation, and revenue.
Stop flying blind. In this module we give you Amplify’s actual tracking templates - proven dashboards that simplify what to measure and how to act on it - so you can see exactly what’s working, double down on it, and cut what’s not.
Scaling your personal brand means building leverage. This final module covers how to hire, delegate, and train the right people so your brand grows beyond you - freeing you to focus on your genius.
Meet Your Instructor
As Noah Kagan once put it, “I was the creator behind the creators.”
That experience taught me what truly makes a personal brand stand out. Now, through this Live Cohort, I’m bringing that same process to founders and creators who are ready to be seen - and build a brand that compounds long after the content is posted.
As a Cohort Member, You’ll Get:
Upcoming Masterclasses
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✅ You’re tired of guessing what to post and want clarity and structure.
✅ You want to show up consistently and authentically.
✅ You value community, feedback, and real accountability.
❌ You’re not willing to experiment with your content. Top 1% creators post, reflect, and iterate.
❌ You’re looking for a done-for-you service.
❌ You don’t want to invest in yourself for 5 weeks.
Throughout the 5-week cohort, we act as your team. During live sessions, you’ll be encouraged to ask questions, share challenges, and get hands-on support from Joe and the Amplify team - both in sessions and inside the community. You’ll also gain valuable feedback from your peers, one of the most powerful benefits of joining a live cohort.
We recommend setting aside 6–8 hours per week. This gives you enough time to attend live sessions, complete the exercises, and create your first pieces of content. The best part? Our system is designed to save you time in the long run by replacing inefficient processes. By joining the live cohort, you’re building strong foundations for long-term success.
You’ll be learning the exact strategies we’ve used at the top of the creator economy. The live cohort walks you through our proven framework step-by-step, supported by a thriving community and practical resources. This isn’t theory - you’ll be applying the same system that’s helped over 100 founders, entrepreneurs, and executives build powerful personal brands and grow their businesses.
That’s actually the best time to start. Personal Brand Mastery is designed to help beginners avoid years of trial and error. You’ll learn how to find your positioning, craft content that resonates, and build momentum from zero. Many of our students started with no following at all and quickly built an engaged audience by applying the system.
We’d love to help. You can reach us at support@amplifyacademy.com. Whether it’s about the course, the Academy, or whether this is the right fit for you, we’ll get back to you within 48 hours.