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Steal the Personal Brand System That Scales You From 0    50K+ Followers

In this 50-minute training, learn the StrateTree™ framework that shows you how to lock in your positioning, attract qualified leads, and create a month of content in < 3 hours a week.
Trusted by 1,000+ students:
Shelby Heinecke, phD
Senior AI Research Manager @Salesforce

I keep going back to the Strategy Tree - it keeps my posts on-brand and connected to my values. Without that framework, you end up posting random things that don’t build a solid brand.

I like how the frameworks aren’t about shortcuts or tricks, but about building quality creators.

Hector Hughes
CEO of Unplugged

I’ve always known LinkedIn is a huge growth channel for us, but staying consistent was exhausting. I’d burn out after a few posts. Every attempt at a system would fall apart.

Joe’s frameworks helped me tune into my own voice, get consistent, and treat content like a science, not just creativity.

Hasan Kubba
Author of The Unfair Advantage

My writing and brand voice have also transformed.

I'm clearer on who I am, who I'm not, and how to stand out with confidence. It feels more authentic, more impactful, and cuts through the noise.

Learn the TOP 1% formula

You’ll get access to the exact systems our agency uses to grow the personal brands behind today’s most influential creators and entrepreneurs:
Jay Clouse
Founder of Creator Science
Mikhaila Peterson
Podcast Host & CEO of Luminate Media
Chris Williamson
Host of Modern Wisdom
Jordan Peterson
Clinical Psychologist & Best-Selling Author
Greg Isenberg
CEO, Late Checkout
Ali Abdaal
YouTuber, Author & Productivity Educator
Sahil Bloom
Best-Selling Author and Investor
Jay Clouse
Founder of Creator Science
Mikhaila Peterson
Podcast Host & CEO of Luminate Media
Chris Williamson
Host of Modern Wisdom
Jordan Peterson
Clinical Psychologist & Best-Selling Author
Greg Isenberg
CEO, Late Checkout
Ali Abdaal
YouTuber, Author & Productivity Educator
Sahil Bloom
Best-Selling Author and Investor
I'M READY TO GROW
What you’re going to learn
The authority-driven positioning framework
Identify your niche, ideal audience & competitive edge with clarity.
Create a brand statement that instantly signals expertise & trust.
Build authority pillars that separate you from “just another creator”.
The simplest way to get aligned post ideas using AI
Turn your experience & worldview into a bank of high-signal topics.
Train AI to write like you - not generic “LinkedIn” content.
Generate aligned, on-brand post ideas in under <1 hr a week.
Build a sustainable content creation system
Build your StrateTree™ to systemise ideas & never run dry again.
Turn your strategy into a weekly operating rhythm you can sustain.
Publish content that compounds authority, not just likes.
I'M READY TO GROW